MOBILEYE
FIRST DRIVER
ASSISTANT. The EyeWatch car display was one of the first projects undertaken at our studio back in 2008. After collaborating with Mobileye on multiple projects over several years, we are proud to have been part of the initial stages of the autonomous driving revolution.
1_THE CHALLENGE
OUR PRIMARY GOALS WERE TO MINIMIZE SIGNIFICANTLY THE SIZE OF THEIR PREVIOUS PRODUCT, IMPROVE VISIBILITY UNDER EXTREME SUNLIGHT CONDITIONS AND CREATE A ROBUST MOUNTING MECHANISM TO ACCOMMODATE VARIOUS INSTALLATION POSITIONS.
2_ THE INSPIRATION
IN ORDER TO ENHANCE THE USER EXPERIENCE WE USE THE WELL KNOWN GRAPHIC DESIGN LANGUAGE OF THE TRAFFIC LIGHTS...
COMBINING HIGH CONTRASTED SHAPES AND COLORS FOR AN EASY AND FAST RECOGNITION.
3_DESIGN EXPLORATION
THE BASIC IDEA WAS TO TAKE THE MAIN FUNCTIONAL ELEMENTS AND REDUCE THEM TO THE ESSENTIAL...
THE CIRCULAR SHAPE WAS CHOSEN TO MINIMIZE VISIBILITY OBSTRUCTION.
THE DESIGN CONCEPT EMBODIES THE CHARACTER OF A SNAIL THAT CAN BE AFFIXED TO ANY SURFACE.
4_USER INTERFACE
To customize all the functions of the device we placed 3 buttons on the top ( mode, + and -). These 3 buttons are easy to use and they have a very nice feel.
5_FLEXIBLE MOUNT
WE DESIGNED A SIMPLE YET ROBUST MECHANISM THAT ALLOWS THE DEVICE TO BE INSTALLED IN MULTIPLE PLACES OF THE DASHBOARD OR WINDSHIELD, KEEPING THE DISPLAY IN THE RIGHT POSITION.
THE MECHANISM AS WELL AS THE ENTIRE SYSTEM COMPLIES WITH ALL REQUESTED AUTOMOTIVE STANDARDS.
6_ENGINEERING WE DESIGNED A SIMPLE YET ROBUST MECHANISM THAT ALLOWS THE DEVICE TO BE INSTALLED IN MULTIPLE PLACES OF THE DASHBOARD OR WINDSHIELD, KEEPING THE DISPLAY IN THE RIGHT POSITION.
THE MECHANISM AS WELL AS THE ENTIRE SYSTEM COMPLIES WITH ALL REQUESTED AUTOMOTIVE STANDARDS.
READY!
LET'S BUILD
TOGETHER.
WE WILL GET BACK TO YOU SOON!
