During our first meeting with Annabella Founders, we fell in love with their innovative idea. We immediately knew that it was a perfect project for us, full of technological and ergonomic challenges. We had to use all our creativity and knowledge to seamlessly simplify everything and create a beautiful product with the best user experience. ANNABELLA
BREAST PUMP.
This is a crucial step in the development process where we explore and design the internal and external architecture of the product. These options must comply with multiple and complex requirements, so we assess their potential and challenges to determine the best option and the best path forward.
PROJECT ANALYSIS /
USER EXPERIENCE
Before the concept design and look and feel step, we wanted to define the user experience concept in more detail and use it to guide us in designing a more functional product. During the exploration, we discovered that the connection of the cone with the bottle could also secure the main body. This solved the mechanical integration of the main parts and created an intuitive user experience.
CONFIGURATION/ TECHNOLOGICAL ANALYSIS
MECHANICAL CONCEPT / POV
01
02 03 04 Working closely with the Annabella team, we conduct multiple research and tests to better understand the physical and psychological needs that we must consider in our designs, prioritizing mothers' feelings and valued inputs.
06 DESIGN STRATEGY / DESIGN CONCEPT
After a step-by-step product definition process involving all functional requirements, we explore shapes that integrate all the parts together and create a simple yet sophisticated look and feel. We utilize fully rounded volumes to ensure comfortable handling, reminiscent of holding a baby.
ENGINEERING /
PROTOTYPING In this step, we fully integrate and test all the parts, optimizing mechanisms while improving size, proportions, and design. We carefully select the most efficient materials and technologies to create a durable and comfortable product.
In this step, we meticulously define our designs down to the last detail. We collaborate closely with manufacturers from the early stages, implementing their feedback from the beginning, which saves time and costs.
05 DFM/ DRAWINGS /
PRODUCTION SUPPORT
READY!
TO PRODUCTION
LET'S BUILD
TOGETHER.
WE WILL GET BACK TO YOU SOON!